Quais empresas mais patrocinaram a Lei Rouanet em 2025? Veja ranking

A Lei Rouanet existe para captar e direcionar recursos ao setor cultural, estimulando a produção e a difusão da cultura brasileira para ampliar o acesso da população.

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O poder público não escolhe quem recebe os recursos. Cabe aos produtores e diretores buscar patrocínio diretamente com as empresas interessadas.

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Em vez de pagar o imposto de renda na totalidade, empresas podem destinar até 4% do valor para a Lei Rouanet, via o Programa Nacional de Apoio à Cultura (Pronac). Em paralelo, pessoas físicas podem destinar até 6% do tributo.

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Os projetos passam por análise de viabilidade, orçamento e enquadramento legal, além de critérios como relevância cultural, impacto social e acessibilidade.

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Em 2025, a Lei Rouanet bateu recorde de renúncia fiscal. Dados do Ministério da Cultura apontam mais de R$ 307 milhões repassados a beneficiários. Veja o Top 5.

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Petróleo Brasileiro S.A. (Petrobras) Valor destinado: R$ 307.306.165,48

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Vale S.A. Valor destinado: R$ 149.573.383,00

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Nu Financeira S.A. (Nubank) Valor destinado: R$ 116.116.523,77

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Shell Brasil Petróleo Ltda Valor destinado: R$ 64.308.843,15

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Entre os maiores incentivadores, seis empresas estatais aparecem entre as 20 que mais reduziram o IRPJ no último ano por meio da Lei Rouanet.

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Veja este e outros webstories em: TIMESBRASIL.COM.BR

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